Welcome to the IABC/Calgary blog

Search blogs by category or scroll for the latest news, content and happenings. We welcome blog contributions from all members. If you would like to contribute a blog please contact

calgary-communications@iabc.com
  • Connecting generations

    March 30, 2016

    As a communicator, understanding your audience is key to implementing a successful plan. We all know the basics of researching audience demographics, the communication tools they use and how their job, colleagues, community and media influences a message. But what about the.

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  • Call to action on social media

    February 23, 2016

    By Alicia Barreto Jaime Advertising through social media is quite common these days. Call to action buttons are gaining more and more popularity through mobile devices and advertisers looking to engage with consumers. Twitter and Instagram are a clear example of this.

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  • Strengthening Communications at Leadership Institute

    February 19, 2016

    By Will Tigley, VP IABC Calgary 2016 To win a Leadership Development Award of Merit at the Chapter Management Awards at Leadership Institute is a validation of the great things we across IABC do for our members. While we gladly accepted this.

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