AI has rapidly evolved from a curiosity to an essential tool for communicators. As more and more organizations and communications practitioners adopt AI, there is a growing library of guidance on how to use AI tools. Why and when to use AI isn’t as clearly defined. And it’s in this grey area that communicators and… Read more

With the increasing popularity of generative AI softwares such as ChatGPT and CoPilot, this has been a looming question. But professionals are looking to understand how to use AI, and what are the ethical repercussions of its use. Some experts say there are ideal ways to incorporate the tech assistant in to your work and… Read more

This blog post builds on the previous blog post by Lindsay on Understanding AI Image Generation Possibilities. You can read that blog post here. In the ever-evolving realm of communication, AI-generated images are a groundbreaking catalyst, reshaping how brands weave their stories. They’re not here to steal the spotlight from your words or custom brand… Read more