Welcome to the IABC/Calgary blog
Search blogs by category or scroll for the latest news, content and happenings. We welcome blog contributions from all members. If you would like to contribute a blog please contact
calgary-communications@iabc.com-
Overcoming objections
By Lindsay Marcaccio What do you do when your client or manager objects to your idea after you’ve delivered your pitch? It’s not easy to hear no but it’s bound to happen. Fortunately, there are ways to help you learn from the.
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To Mentor or To Mentee? Eight Benefits of a Mentorship
By Andrea Jastrebski Have you found yourself wondering, "What's next for my career?” Enter mentorship. Communications professionals suggest that mentorship can help achieve career goals and especially when goals are undefined. With 2020 asking us to embrace change and navigate the new,.
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A Chat on Pandemic Communications Strategy with Tracy Cobb Director of Communications at Kal Tire
By Andrea Jastrebski 2020’s now behind us, but the learnings, the changes, and the new way of doing our work continue to colour everything we are doing in 2021. I’m paraphrasing how director of communications at Kal Tire, Tracy Cobb, sees the.
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