By Anna Aldridge Many of us who work in communications and marketing are familiar with the work of Edelman. For 20 years, Edelman, a globally-recognized communications firm has studied trust, a foundation for successful business. To provide useful and relevant content to our members, IABC/Calgary invited Megan Spoore, general manager of Edelman Calgary and a… Read more
By Natasha Qereshniku, IABC/Calgary Past President Amidst a crazy year, volunteering the little downtime you do have to be Vice President of IABC/Calgary may feel like a big ask. Especially in a capacity that requires a little more time than your average volunteer opportunity. I hear you and I’ve been there, but just like my… Read more
By Cora Palumbo In an increasingly globalized world, combined with the COVID-19 pandemic, an organization’s online presence is more accessible than ever across the globe. For communications professionals, this means shaping messages that are both inclusive and culturally considerate. Your organization’s geographical location does not determine the cultural context of communication, but rather the diversity… Read more
