By Rachel Feddema Keywords are the terms and phrases that people enter into search engines to find answers and discover new things, and keyword research is the process of figuring out which keywords are high ranking (frequently used) for a particular topic. If we utilize high ranking and relevant keywords in our online writing, it… Read more
By Jenna Wenkoff With the advent of applications such as Canva that allow you to create infographics in minutes, are Photoshop skills still necessary? I looked into the pros and cons of each, and what employers are looking for. Does Photoshop Offer More Than Canva? Most communicators are familiar with image editing programs like Photoshop… Read more
By Lindsay Marcaccio I met Selina Allu during my first month in my new role at the University of Calgary; she was introduced as a wizard at Knowledge Translation. Fast forward to a year later when I was struggling to connect with my audiences–I knew who to reach out to. Although Selina did not show… Read more
