Personally, I’ve learned that most people you’re reporting to have that kind of analytical mindset, and the conversation becomes “Well, that’s great that you have this idea. How are you going to know if something works? How are you going to know what success is?” – Megan Kurcwal Entering a marketing role at a start-up… Read more
“For a lot of people, we are just not reality on the radar, I guarantee most people [on the prairies] know a Metis person that they don’t know is Metis. Metis are a people with distinct culture, history, traditions and way[s] of life.” -Matt Hiltermann According to the Government of Alberta’s Metis Relations article, “Alberta… Read more
If you do the how without the why, you might be doing beautiful marketing reports, but they aren’t helping anything. – Lindsey Wiebe Have you ever received an email from your leadership or a marketing project sponsor asking for some ‘statistics’ on a project? Starting down the road of discovery on a marketing project brings… Read more
