By Rachel Feddema Video is one of the most impactful communication tools available to engage audiences and the importance of adopting video in your communication strategy is growing. “Video is becoming a more integral part of our lives, and these trends have only accelerated over the past year and a half with more video streaming… Read more
By Andrea Jastrebski Environmental, social and governance (a.k.a. ESG), communications is a hot topic among communicators today. Am I right? Last month IABC/Calgary hosted Rhona DelFrari, chief sustainability officer and senior vice-president, stakeholder engagement at Cenovus Energy for a conversation about the evolution of the communications professional and the shift to a career in sustainability… Read more
By Jenna Wenkoff Presentation slides have always run the risk of being boring. I think back to university lectures in dimly lit rooms and slides with walls of text. Now that presentations are being done over Zoom and we often can’t see our audience, the threat of boring slides is greater than ever. Due to… Read more
