“We’re so much more than t-shirts and buttons!” This is an all too familiar refrain heard among marketing team leads. Whether expressed in the board room or screamed internally, it’s often in response to leaders who mistake marketing for advertising or promotion. Even when those decisions are well-intentioned, many marketing professionals often find they’re at… Read more
Some Calgarians are hesitant to take the COVID-19 vaccine. They are concerned because they think the vaccine development was rushed, and so its safety and efficacy cannot be trusted. There are also myths such as the vaccine enters your cells and changes your DNA or the vaccine itself can give you COVID. I talked with… Read more
It’s that time of year again! Nominations are now open for the 2021-2022 IABC/Calgary Board. Next year will be an exciting time as IABC/Calgary continues to evolve to unique and changing times. Be part of the strategic conversations as we work together to continue to support our local members and create connection within our communications… Read more