By Sharon Hunter, IABC Vice Chair

To all my IABC/Calgary peers,

Last September, IABC launched this global conversation tour to inform the next three-year strategy for the association (2017-2020), starting with the Leadership Institute in Brussels.

It’s been an exciting round of World Cafes connecting peers to discover what we value most about IABC – what works, what we want more of, what we find brings the most life to our brand via engagement with our professional community and resources.

Since the kick off in Brussels, we aimed to touch all eight IABC regions with sessions in Columbus, Atlanta, San Diego, Cape Town, Melbourne – and now wrapping up in the Great White North first in Toronto and then here in Calgary January 28. Follow hashtag #IABC1720 for a glimpse into this community exchange.

The collective insights from this tour will come together at our Mega World Café session at Leadership Institute in Dallas, Texas this February 24. There, leaders will gather to reflect on what success looks like for communicators into 2020 and beyond – to help inform what IABC will need to do to stay relevant and deliver value through the pace of change.

The Appreciative Inquiry approach to strategic planning focuses a positive lens toward the things that give an organization life when it is most alive, effective, successful and connected in healthy ways to its stakeholders and communities. It’s a participatory approach that helps us build a strengths-based strategy that embodies continuity while opening the door to co-create a shared vision for the future that works for all.

We’re looking for 25 communicators to join our Calgary conversation. If you’re not familiar with World Cafes, this is an opportunity to learn about collaborative facilitation methods in action. Your passion, insight and ideas are all that’s needed to make a valuable contribution to this exchange.

Find out more about how to get involved!

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